Arsenal have reportedly reached an agreement with former Atletico Madrid chief Andrea Berta to become the club’s new sporting director.
Berta, a highly respected figure in European football, boasts an impressive track record in the transfer market, having overseen Atletico’s most successful signings and sales during his 11-year tenure.
Berta’s Transfer History: Hits and Misses
Berta’s transfer history is a mixed bag, with some notable successes and failures.
On the plus side, he played a key role in signing Antoine Griezmann and Jan Oblak for relatively modest fees, and both players have become legends at the club.
He also brokered the signings of Julian Alvarez and Conor Gallagher last year.
However, Berta’s biggest mistake was arguably the £106.7m signing of Joao Felix, who failed to live up to his price tag and was sold to Chelsea at a £63.1m loss.
What Berta Brings to Arsenal
Berta’s appointment is a significant coup for Arsenal, who have been criticized for their lack of savvy in the transfer market.
The Italian’s experience in negotiating big-money deals and selling players for a profit could make a major difference for the Gunners.
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With several players, including Oleksandr Zinchenko and Jakub Kiwior, potentially on the chopping block this summer, Berta’s expertise could help Arsenal maximize their returns.
Mikel Arteta’s Input in the Appointment Process
Arsenal first-team head coach Mikel Arteta is said to have had an “input” in the appointment process, which was spearheaded by managing director Richard Garlick and executive vice-chair Tim Lewis.
Co-chair Josh Kroenke was also involved in the process on behalf of Arsenal’s owners Kroenke Sports & Entertainment (KSE).
With all parties now thrashing out the final details of Berta’s contract, Arsenal fans will be eagerly awaiting the Italian’s first moves in the transfer market.
